Our aim across all our services is to price as low as we possibly can, to reach the largest audience we can, and to grow our subscription business for a long time on that basis. You, dear reader, win with the pro-grade work at the bargain-basement price, and we win with the whole price-elasticity-internet-distribution-costs fandango. Also the moral high ground. It is, as vapid content-free executives everywhere call it, a win-win.
We launched the pay version of Cestrian Stocks Bulletin at USD9/mo
and figured we can raise it over time for new members. In all our services, once you sign up, you keep your price. Stay with the service for ten years? You’re paying almost nothing on an inflation adjusted basis. Actually, nowadays, stay with us for a year, you’re paying almost nothing on an inflation adjusted basis. Especially if you adjust for what inflation actually is in your wallet, not what the Federal government tells you it is. 8% lol.
So, in April, we thought, righto, time for a price hike for newcomers. $15/mo from 1 May. $9/mo stays in place for our loyal and longstanding members - thankyou to all of you by the way.
Turns out that with Twitter, which owns this here newsletter platform, you can only raise prices for everyone. Democratic perhaps but not very commercial. (The very essence of $TWTR in fact!).
So, big news, we have wound our prices back to USD9/mo because as much as we love money, we love our subscribers more, and we don’t want anyone who joined in the early days to get hit with a price rise.
This means that if you are yet to join the paid side of this letter, now is a great time to do so. For $9/mo. Before Elon gets ahold of the thing and comes up with many wizard ways to charge people money that they hadn’t previously known they wanted to spend. Newsletters delivered direct to your cortex … $19/mo. Self-Writing Newsletters. $29/mo. Underground Newslet…. ah, you get the point.
The market is showing signs of having bottomed and if so there are some tremendous buying opportunities ahead.
Here’s the S&P in SPY ETF form.